“WAY” by Team Way

“WAY collects data from your skin and surroundings, provides skincare tips on your connected device.”

But is that really all that WAY does? WAY was 243% funded on Indiegogo during it’s fundraising period, and continues to receive a plethora of orders every single day. Technologically, this gadget is very advanced and a relatively new concept. Socially, however, WAY represents all the social norms that women conform to, especially in East Asian countries (e.g. pale, dewy, spotless skin). While WAY may be helpful for those especially sensitive to humidity and UV rays, is it worth over $100?

YouTube / HelloWAY – via Iframely