Blog 05: “PK3D Studio”

By Ilia Urgen
Section B

PK3D Studio is a CGI-based studio in Warsaw, Poland that was founded by Piotr Kosinski. His main speciality of design includes automotive and technology advertisements.

CGI is a field of 3D Computer Graphics that focus on real-life characteristics. I am truly inspired by Kosinski’s work related to automotive advertisements because I am a passionate car enthusiast. He is very good at making cars blend in any background he chooses.

You know when you see in-focused cars speeding down mountains in ads? That’s a huge majority of Kosinski’s portfolio. I really admire how he takes crip, high-quality photos of cars at different angles, and then blends that car with any beautiful landscape using CGI.

His advertising skills definitely work. Kosinski has a good eye for design, as evident through his diverse automotive portfolio. Every time I see his ads, it makes me want to buy that exact car!

Below are 3 of my favorite CGI-designed automotive ads: