LO2: Generative Art

Allison Parrish’s work Rewordable is both admirable and inspirational as it lies between the interaction of my two interests: communications design and card games. Rewordable is a card game that uses computation to generate combinations of letters on cards. Similar to Scrabble, the game allows people to earn points by creating words using different combinations of cards. There are a total of 120 one-letter, two-letters, and three-letter cards generated by coding. Although I am unsure if the artwork on the cards is computer-generated, I really admired Parrish’s use of computation in the process of creating her cards, giving it complexity within its aesthetic, and thus, in a sense, making her work a generative art or design piece. To create the design of the card game, Parrish mainly used matrixes and n-gram frequency analysis, which allowed her to come with various letter combinations to put on the cards. Through her algorithm, Parrish created and curated an experience of enjoyment for the target audience. 

Link: http://www.rewordable.com/

http://portfolio.decontextualize.com/

Author: Allison Parrish

Work: Rewordable August, 2017