Rachel Binx is an American designer, data visualizer, and developer. She graduated from Santa Clara University and is currently the co-founder of Meshu and Gifpop. Meshu and Gifpop are companies that focus on creating visualizations from social data. One of her projects includes Healthy Los Angeles. This project’s purpose was to provide the residents of Los Angeles with a more interesting way to view information about neighborhoods. Combining creativity/art with data/numbers is a great way to grab the attention of the audience. It can also have the possibility of making information much easier to read and understand. The website itself is able to collect 100 health indicators while featuring two different views: a city-level view and a neighborhood view.