Miranda-Luong-Looking-Outwards-10

Rise and Fall from Design I/O on Vimeo.

Zanyparade is a studio headed by Emily Gobeille, with specialties in visual design, motion graphics, and interaction. A project that I found very interesting was Rise and Fall, an interactive front and back magazine cover created for the March 2010 issue of Boards Magazine. By rotating the magazine, readers navigate through the world of Rise and Fall, revealing story nodes as the tale of opposing forces unfolds. The orientation in which they rotate the magazine is directly linked to the way they move around the world. I think this project is interesting because it’s an interesting application of sensor technology to the newly digitized world of books. Print and web are two quite segregated mediums- but this project bridges the two and highlights the strength of both — that is the physical presence of a book, and the interactive capabilities of the web.