Mihika Bansal – Looking Outwards – 05

The artist that I want to look at for his computer 3D graphics is Peter Nowacki. The particular piece of his that I found to be interesting was his HBO – Home of the Original. The piece itself was made in 2014, and it was part of an ad campaign for an HBO series he was publishing in Asia. The process that he followed to create the piece itself was interesting as well because it focused on lighting and shading in a way that made it pop.

Peter works for a company that specifically creates these hyper-realistic looks for other companies. A lot of brands want this look because it is very eye-catching and the 3D graphics do a good job of conveying something that otherwise would not be conveyed well.