Alice Cai Looking Outward 5

https://Mikecampau.com/projects

Mike Campau is a 3D Computer Graphic/Digital Artist that creates images that tell stories. In order to do this, he implements illustration, graphic design, photography, and especially focuses on combining computer-generated imagery and photography.

While Mike does impressive marketing with graphic design/CGI for recognizable brands, I find his project “I Can Do That” particularly interesting because of its unique concept and statement about the modern art world. “I Can Do That” is an interesting series where Mike discusses plagiarism through computer graphic art. While digital art opens up an infinite breadth of opportunities, the con is that many things are easily plagiarized. Since there is a formula and a “visual road map”, many people take shortcuts to create unoriginal artwork and, as a result, fail to appreciate the creative work and labor of the original artist. 

He gives himself four hours maximum to replicate another artist’s style or create a similar version of another artist’s work. He chooses artists who have work that is very recognizable and most likely, often plagiarized. Although he was able to achieve great results in terms of imitation, he also gained a deep respect for the effort of the original artist. He hopes to make people reconsider replicating work that they think is easily achievable, and think as a real artist.